Charles Landon Sells Software to Large Manufacturing Firms

question 18

Multiple Choice

Charles Landon sells software to large manufacturing firms.He strives to convert prospects into customers.After customers have purchased from Charles,what is the LEAST likely action he should take if he wants to ensure future sales?

• A) Keeping service promises
• B) Increasing account penetration
• C) Contacting the account regularly
• D) Asking about the prices offered by competitors
• E) Providing the customer with problem-solving ideas

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Definitions:

Midpoint Formula

A method used in mathematics to calculate the midpoint, or average, of two points on a line segment.

Price Elasticity

The degree of interplay between a good's demanded quantity and its price movement.

Midpoint Method

The midpoint method is a technique used in economics to calculate the elasticity of a variable by dividing the percentage change in the quantity demanded or supplied by the percentage change in price, using the midpoint between two values as the base of calculation.

Price Elasticity

An evaluation of demand sensitivity to price variations for a given item.