At the Beginning of a Presentation,a Salesperson Asks a Catalog

question 7

Multiple Choice

At the beginning of a presentation,a salesperson asks a catalog retailer,"What type of inventory management software would you like your company to use?" The salesperson is most likely starting a _____ presentation.

• A) transactional
• B) stimulus-response
• C) formula
• D) persuasive selling
• E) need-satisfaction

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Definitions:

Structured Program

A framework designed for developing software that consists of clearly defined steps or modules, making code easier to write, understand, and maintain.

Illegal Attempt

An effort to commit a crime that, despite not reaching completion, is punishable under legal statutes.

Airfares

The cost of a flight ticket for travel by airplane.

Monopolize

To dominate or control entirely a market, industry, or resource, often to the exclusion of other potential competitors or players.