In Which of the Prospect's Mental Steps Would Interruptions Be

question 49

Multiple Choice

In which of the prospect's mental steps would interruptions be most difficult for a salesperson to overcome?

• A) Interest
• B) Action
• C) Conviction
• D) Attention
• E) Desire

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Definitions:

Purchase Issue

Concerns or factors that influence the decision-making process during the acquisition of goods or services.

Demographic Problem

Issues arising from the structure of populations, such as aging or uneven sex ratios, affecting society.

Relationship Marketing

A strategy designed to foster customer loyalty, interaction and long-term engagement rather than focusing solely on short-term goals or individual sales.

Building Bonds

The process of creating connections and relationships between individuals or groups.