Innovative Installers Innovative Installers Provides a Variety of Services Related to Office

question 47

Multiple Choice

Innovative Installers
Innovative Installers provides a variety of services related to office space and relocations including installation services. Innovative Installers is owned and operated by Mierzett Evans and his sister Glenda Heldris. The company uses a variety of marketing methods including a Web site, cold calls, and direct mail. Evans and Heldris believe the company could better communicate with potential customers who may not know of the company's existence.
-The siblings use the corporate Web site to inform potential customers about the services their company offers.The Web address is included in all of the company's advertising.In other words,Evans and Heldris are using:

• A) e-prospecting.
• B) direct communication.
• C) direct sales.
• D) Internet dialoguing.
• E) cold sales.

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Definitions:

Goals

Targets or desired outcomes that an individual, group, or organization aims to achieve within a specific timeframe.

Extended Families

A family group that extends beyond the nuclear family, including relatives such as grandparents, aunts, uncles, and cousins.

Child Between Marriages

A child born or raised by a parent or parents who have been married more than once, often relating to blended family dynamics.

Divorce

The formal termination of a marriage by a court or another authorized institution.