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What Are the Five Communication Mediums That a Buyer Uses

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What are the five communication mediums that a buyer uses to send nonverbal signals? Why should salespeople recognize such signals?


Definitions:

Authoritarian Style

A leadership style characterized by strong control over all decisions and little input from team members.

International Managers

Refers to managers who operate across national borders, handling business operations in multiple countries and navigating diverse cultural environments.

Geocentric Management

An approach to international business that seeks the best people for key jobs throughout an organization, regardless of nationality.

Organizational Behavior

The study of how people interact within groups in a workplace setting and how this behavior affects the performance, operation, and effectiveness of the organization.

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