A High-Involvement Type of Purchase Typically Requires Routine Decision Making

question 89

True/False

A high-involvement type of purchase typically requires routine decision making.

---

Definitions:

Social Influence

The process by which individuals change their thoughts, feelings, or behaviors as a result of interaction with others.

Basic Emotions

A group of emotions that are considered to be universal and innate across human cultures, including happiness, sadness, anger, fear, surprise, and disgust.

Individualist

A person with a preference for independence and self-reliance, prioritizing their own goals and self-expression over group goals.

Universal Emotion

Basic emotions that are experienced by all humans across cultures, such as happiness, sadness, fear, disgust, anger, and surprise.