Which of the Following Customer Segments as Described in the Chasm

question 21

Multiple Choice

Which of the following customer segments as described in the chasm framework make up the mass market?

• A) The early and late majority together
• B) The early adopters alone
• C) The technology enthusiasts and laggards together
• D) The technology enthusiasts alone

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Definitions:

Hong Kong

A special administrative region of China, known for its vibrant cityscape, deep natural harbor, and extensive financial and trading centers.

Academic Locus of Control

A psychological construct that determines whether individuals attribute their educational success or failure to internal factors like effort, or external factors like luck.

Online College

Educational institutions that offer courses and degree programs through the internet, providing flexibility to study from anywhere.

Persist

To continue steadfastly or firmly in some state, purpose, course of action, or the pursuit of an objective, despite difficulties, obstacles, or discouragement.