A Cash Cow, in the BCG Framework, Refers to a Business

question 76

Multiple Choice

A Cash Cow, in the BCG framework, refers to a business that has

• A)high market growth and relatively high market share.
• B)relatively low market share and low market growth.
• C)relatively low market share and high market growth.
• D)low market growth and relatively high market share.

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Definitions:

Market

An area or arena in which commercial dealings are conducted.

Price

The investment deemed necessary, expected, or delivered in payment for an item.

Producer Surplus

The difference between what producers are willing to accept for a good or service versus what they actually receive, representing a measure of producer welfare.

Market Price

The ongoing price point for transactions involving assets or services in the open market.