___________ Make Customers Reluctant to Switch to Another Product or Service

question 2

Multiple Choice

___________ make customers reluctant to switch to another product or service.

• A) Support activities
• B) Switching costs
• C) Loyalty rewards
• D) Value chain activities

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Definitions:

Planning Process

A systematic approach to setting goals, developing strategies, and outlining tasks and schedules to accomplish the goals set by an organization.

Job Sharing

An employment arrangement where two or more individuals share the responsibilities and duties of a single full-time job.

Social Loafing

The phenomenon where individuals exert less effort to achieve a goal when they work in a group than when they work alone.

Indexation

The adjustment of income, benefits, or prices by a predetermined rate or index to account for inflation or other economic changes.