Your Boss,Kerry Miller,has Asked You to Analyze the Soft Drink

question 19

Multiple Choice

Your boss,Kerry Miller,has asked you to analyze the soft drink industry using Porter's Five Forces Model.Which of the following represents a substitute product in the soft drink industry?

• A) Pepsi requires stores that carry Pepsi products to commit to minimum orders of 1,000 cases.
• B) Walmart negotiates a lower cost per bottle from Coke in exchange for premium shelf space in every Walmart store.
• C) Zevia Natural Diet Soda begins selling directly over the Internet.
• D) Vitamin water, fruit juice, and coffee.

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Definitions:

Public Relations Crisis

A public relations crisis is a situation that could cause public outrage or dissatisfaction, significantly affecting an organization's reputation.

Feedback

A process in which information about the past or present influences the same phenomenon in the present or future.

Internal Communication

The exchange of information, ideas, and feedback within an organization among its members, aimed at improving efficiency, morale, and collaboration.

Noise

Unwanted or irrelevant information that obscures or interferes with the interpretation of data.