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Figure: 20-1
-Based on the social media identified in Figure 20-1,the social media site rated highest in self-disclosure but lowest in media richness is
Herfindahl Index
A measure of market concentration that squares and sums the market share percentages of all firms within an industry.
Four-Firm Concentration Ratio
The four-firm concentration ratio is a measure used to assess the competitiveness of a market by calculating the combined market share of the four largest firms within an industry.
Herfindahl Index
A measure of the size of firms in relation to the industry and an indicator of the competition level among them.
Dominant Strategy
In a strategic interaction (game) between two or more players, a course of action (strategy) that a player will wish to undertake no matter what the other players choose to do.
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