Cost Per Click Is a Performance Measure in Which __________,Whereas

question 99

Multiple Choice

Cost per click is a performance measure in which __________,whereas cost per thousand is a performance measure in which __________.

• A)a company paying a set amount to Facebook for every purchase that originated from an ad on a website; a company that pays pennies for every time its ad loads on a Facebook page, up to $10,000
• B)a company that pays pennies for every time its ad loads on a Facebook page, up to $10,000; a company paying a set amount to Facebook for every time a user clicks on its ad
• C)a company paying a set amount to Facebook for every time a user clicks on its ad and goes to its website; a company that pays pennies for every time its ad loads on a Facebook page, up to $10,000
• D)a company paying a set amount to Facebook for every purchase that originated from an ad on a website; a company paying a set amount for the ad to be placed on the website for a certain amount of time

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Definitions:

Realistic

Pertaining to the inclination to represent things as they actually are, without idealization or distortion.

Social

Relating to society or its organization, or the need for companionship or relationships with others.

Conventional

Adhering to accepted standards and practices; typical or traditional in nature.

Human Factors Psychologist

A psychologist specializing in how people interact with products, systems, and environments, focusing on optimizing performance and safety.