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Ingram Micro Is the Biggest Computer Wholesaler in the World

question 93

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Ingram Micro is the biggest computer wholesaler in the world.It has two divisions.One provides supplies for companies that manufacture computer products,such as IBM and Microsoft.To them it sells motherboards,monitors,etc.The other has been developed to serve the needs of the resellers and retailers who sell computers to businesses and individual customers.To them,it sells user-ready computers.Ingram Micro uses a simplistic version of what kind of organizational structure for marketing?


Definitions:

Purchase Discounts

A deduction from the original purchase price allowed by the seller to the buyer, typically for early payment or bulk purchasing.

Merchandise Inventory

Goods held by a retailer or wholesaler that are available for sale to customers.

Perpetual Inventory System

A method of accounting for inventory that records sales and purchases of inventory immediately through the use of computer systems.

Cost of Merchandise Sold

A reiteration focusing on the total expenses incurred by a company to sell its merchandise, including the cost of the goods themselves and any additional costs related to their sale.

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