Each of the Following Statements About Magazines as an Advertising

question 9

Multiple Choice

Each of the following statements about magazines as an advertising medium is true EXCEPT:

• A)Magazines have distinct profiles for well-defined target audiences.
• B)Some nationally distributed magazines publish regional or metro editions to reduce the cost of ads and wasted coverage.
• C)Magazines tend to be saved by the purchaser, so companies are generally limited to ads that call for an immediate customer response.
• D)The cost of national magazine advertising is higher than comparable radio advertising.

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Definitions:

Piezo-Resistive

Pertaining to a material or device that changes its electrical resistance in response to mechanical stress.

Pressure Values

Likely intended to be "Pressure Valves," which are mechanical devices that regulate or control the flow of a fluid by opening, closing, or partially obstructing passageways based on pressure.

Zener Diode

Specialty diode designed to reverse-bias conduct only after a specific voltage value is attained. Used in electronic voltage regulators.

Voltage Regulator

An electrical device designed to automatically maintain a constant voltage level, ensuring electrical stability.