The Key Objective of a Pioneering Ad Is To

question 171

Multiple Choice

The key objective of a pioneering ad is to:

• A)inform the target market.
• B)identify the target market.
• C)change the target market.
• D)reinforce previous knowledge.

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Definitions:

Unconditioned Response

An innate, spontaneous response to a stimulus that happens without any previous instruction or training.

Conditioned Response

A learned response to a previously neutral stimulus due to conditioning.

Previous Conditioning

The influence of past conditioning experiences on current behavior and learning.

Unconditioned Response

A natural, automatic reaction to a stimulus that occurs without prior learning or conditioning.