The Testimonial Type Ads for Carbon Dioxide Detectors Feature Parents

question 39

Multiple Choice

The testimonial type ads for carbon dioxide detectors feature parents who are discussing the dangers of carbon monoxide poisoning.In many of the ads,the homeowners tell the target audience how disaster can be averted by purchasing and using the advertised product.Such advertisements are using:

• A)fear appeals.
• B)sex appeals.
• C)humorous appeals.
• D)family appeals.

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Definitions:

Negatively Skewed

Describes a distribution of data where the tail is longer on the left side of the distribution's peak, indicating more values are to the right of the mean.

Positively Skewed

A distribution is positively skewed when it has a longer tail on the right side, indicating that the majority of values are concentrated on the left.

Distribution of Exam Scores

Refers to the way exam scores are spread out across students or participants, often displayed in a graph.

APA Guidelines

A set of rules and standards for writing and formatting documents in psychology and related fields, established by the American Psychological Association.