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Describe how social media can be used effectively during the three stages of the promotion decision process.
Labor Rate
The cost associated with hiring labor, often expressed per hour or unit of work.
Sales Budget
A financial plan that forecasts the sales revenue, including the volume of sales and the unit prices, for a specific period.
Rolling Budgets
Budgets that are continuously updated by adding a new budget period as the current period is completed, extending the budget into the future.
Retained Earnings
The portion of a company's profits that is kept or retained and not paid out as dividends to shareholders.
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