Services-Marketing Experts Generally Agree That There Is a Hierarchy of New-Service

question 60

Multiple Choice

Services-marketing experts generally agree that there is a hierarchy of new-service categories that is somewhat similar to the continuous,dynamically continuous,and discontinuous innovation continuum for physical products.A Canadian university or college offering a totally online MBA program where you never have to visit the campus to complete your degree would be example of:

• A)style changes
• B)process-line extensions
• C)major process innovations
• D)major service innovations

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Definitions:

Sexual Fantasy

Imaginative thoughts or daydreams about sexual activities, desires, or scenarios.

Dominance And Submission

A set of behaviors, customs, and rituals involving the giving by one individual to another individual of control over them, commonly explored in the context of sexual or relationship dynamics.

Sexual Response Cycle

The sequence of psychological and physiological events that occur during sexual activity, usually including phases like excitement, plateau, orgasm, and resolution.

Arousal Escalate

Refers to the intensification of physiological and emotional arousal, which can affect behavior and cognition in various situations.