Which Social Media Segment Is Likely to Be Interested in Purchasing

question 56

Multiple Choice

Which social media segment is likely to be interested in purchasing the following financial service offered by a bank through an online banner-ad marketing campaign: 'No-Risk,Bonds Offering Guaranteed 5% Returns Per Annum'?

• A)producers of content
• B)followers of content
• C)non-users
• D)risk-conscious users

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Definitions:

Higher Evaluations

Advanced assessments or judgments concerning the value, performance, or nature of something or someone.

Stereotypes

Oversimplified and widely held beliefs or generalizations about the characteristics, attributes, and behaviors of a particular group of people.

Male Athletes

Individuals who engage in competitive physical sports and activities and are categorized by their gender as male.

Self-centered

A personality trait that involves prioritizing one's own needs and interests above those of others.