The Headline of the Ad for the Sleep Number Bed

question 57

Multiple Choice

The headline of the ad for the Sleep Number bed by Select Comfort read,"5 Reasons Why You'll Sleep Better on a Sleep Number Bed." From this information,you know that Select Comfort uses _____ segmentation.

• A)behavioural
• B)psychographic
• C)demographic
• D)socioeconomic

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Definitions:

Action Potential

A rapid increase and subsequent decrease in voltage or electrical charge across a cellular membrane, leading to nerve signal transmission.

Neural Impulse

An electrical signal that travels along a neuron, enabling communication within the nervous system.

Acetylcholine

A neurotransmitter in the central and the peripheral nervous systems that plays a key role in the function of muscle action, heart rate, memory, and learning.

Botulism

A rare but serious illness caused by botulinum toxin, which can cause paralysis and is often linked to improperly prepared food.