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Rembrandt Toothpaste Emphasizes in Its Ads Its Ability to Whiten

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Rembrandt toothpaste emphasizes in its ads its ability to whiten teeth.This promotion would be unsuccessful in Southeast Asian countries where yellowed or blackened teeth are considered desirable status symbols.The fact that the product benefit is not a benefit worldwide is an example of differences in:


Definitions:

Hierarchical Structure

An organizational form that ranks entities in levels of importance or authority, often found in businesses, governments, and institutions.

Reference Group

Any group that individuals use as a standard for evaluating themselves and their own behavior.

Self-Esteem

A person's overall subjective emotional evaluation of their own worth.

Black Political

Refers to the political activities, ideologies, and movements that focus on issues important to Black communities, often emphasizing social justice, racial equality, and civil rights.

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