Marketers Are Using Social Media to Engage Different Ethnic Groups

question 110

Multiple Choice

Marketers are using social media to engage different ethnic groups because it allows for customization of the messages,images,and languages used.This is important because by 2031,it is estimated that _____ percent of the Canadian population will be part of an ethnic group.

• A)21
• B)31
• C)41
• D)51

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Definitions:

Social Entrepreneurship

The practice of developing, funding, and implementing solutions to social, cultural, or environmental issues through a business model.

Moral Management

An approach where managers make decisions and lead in ways that are ethical and focused on the well-being of all stakeholders.

Amorally

A way of behaving or making decisions without considering the morality or ethical implications.

Human Resource Foundation

The basic principles and practices upon which the management of people in an organization is built, including recruitment, selection, training, and development.