An Ad-Hoc Research Study Focuses on Which of the Following

question 70

Multiple Choice

An ad-hoc research study focuses on which of the following?

• A)Testing the effectiveness of an advert
• B)Focuses on a specific marketing problem and collects data at one point in time from one sample of respondents
• C)Interviews the same sample of people repeatedly
• D)All of the above

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Definitions:

Two Options

In decision making, presenting specifically two choices for easier selection or comparison.

Prospect

A prospect is a potential customer or client who has been identified as fitting a target market or criteria for a product or service.

Motivate

To inspire, stimulate, or encourage an individual or group to take action or to enhance their performance through incentives or intrinsic rewards.

Prospect

A potential customer or client who meets the criteria to purchase a product or service but has not yet done so.