What Is "Cognitive Dissonance

question 84

Multiple Choice

What is "cognitive dissonance"?

• A)When customers experience some post-purchase concerns
• B)When customers experience information overload prior to purchase
• C)When customers feel that the risk of purchase is too great
• D)When customers receive conflicting information about a product/service from a variety of sources

Understand the recording and management of short-term notes payable including interest calculations.

Comprehend the principles of employee benefits, including vacation, health insurance, and retirement contributions.

Understand the concepts of liabilities, including current, contingent, and unearned revenues.

Learn about the various types of allowances and their effects on taxes.

---

Definitions:

New Information

Data or facts received or learned about something or someone for the first time.

Conscious Awareness

The state of being awake and aware of one's surroundings, thoughts, and feelings.

Misleading Information

Incorrect or twisted information which leads to false impressions or conclusions.

Motivated Forgetting

A psychological process in which individuals subconsciously or consciously block out memories or information that is painful, embarrassing, or otherwise unpleasant.