Which of the Following Groups Need to Pay Particular Attention

question 97

Multiple Choice

Which of the following groups need to pay particular attention to the possible impact of culture?

• A)International marketers
• B)Key account managers
• C)Marketers
• D)Top management

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Definitions:

Libido

In psychoanalysis, the psychic energy that fuels the life or sexual instincts of the id.

Ego

In psychoanalysis, the part of personality that represents reason, good sense, and rational self-control.

Superego

In psychoanalysis, the part of personality that represents conscience, morality, and social standards.

Id

In psychoanalysis, the part of personality containing inherited psychic energy, particularly sexual and aggressive instincts.