Examlex
Ambient advertising refers to the use of non-traditional or alternative media. Ambient media is only limited by the advertiser's _______.
APA Format
The citation style developed by the American Psychological Association used for scientific papers, which includes specific guidelines for formatting documents and referencing sources.
T-test
A statistical test used to compare the means of two groups to determine if they are significantly different from each other.
Nonsignificant
An outcome of a statistical test indicating that the evidence is not strong enough to reject the null hypothesis.
Nonsignificant
A statistical term indicating that the results of an analysis do not show evidence to reject the null hypothesis, suggesting that any observed effect could be due to chance.
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