What Does the "Product" Element of the Marketing Involve

question 119

Multiple Choice

What does the "Product" element of the marketing involve?

• A)Deciding what prices should be charged for a product
• B)Deciding what goods or services should be offered to a group of customers
• C)Deciding on how the product should be distributed
• D)Deciding on how to advertise the product

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Definitions:

Assignment

The transfer of rights or property from one party to another.

Delegation

The act of assigning responsibility or authority from one person or group to another.

Creditor Beneficiary

is a third party that benefits from a contract wherein the promisor agrees to pay the promisee's debt to the third party.

Incidental Beneficiary

An incidental beneficiary is a third party who may benefit from a contract between two other parties, even though the benefits were not directly intended for them.