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The relationship between the marketing concept and business performance is negative.
Intersectionality
A framework for understanding how aspects of a person's social and political identities (gender, race, class, sexuality, etc.) combine to create different modes of discrimination and privilege.
Multiple Identities
The concept that an individual can possess various identities based on their experiences, roles, and affiliations across different contexts and social groups.
Culturally-Informed Identities
Identities that are understood and shaped within the context of cultural backgrounds, acknowledging the influence of cultural norms and values.
Multicultural Therapies
Psychotherapy approaches that recognize and address the diverse cultural backgrounds of clients, incorporating cultural knowledge and sensitivity into treatment.
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