Tests of Susceptibility to Hypnosis

question 249

Multiple Choice

Tests of susceptibility to hypnosis

• A) include the Stanford Hypnotic Susceptibility Scale.
• B) are administered by stage hypnotists at the very beginning of their act.
• C) are, in effect, tests of a subject's psi abilities.
• D) include all of these.

---

Definitions:

Business Knows

The collective understanding and knowledge within a company regarding its operations, market environment, competition, and customer needs.

Core Target Market

The specific group of consumers identified as the most likely to buy a company's products or services, often defined by demographic, geographic, and psychographic characteristics.

Compelling Picture

An image or representation that forcefully attracts attention or interest, often used in marketing to evoke emotion.

Product Directed

Concerned with marketing or advertising strategies focused specifically on the features and benefits of a product to influence consumer purchasing decisions.