A Company That Successfully Employs Permission Marketing Adheres to Three

question 109

Multiple Choice

A company that successfully employs permission marketing adheres to three rules: (1) __________; (2) customers are given the option of opting out, or changing the kind, amount, or timing of information sent to them; and (3) their customers are assured that their name or buyer profile data will not be sold or shared with others.

• A)opt-in customers will be guaranteed the lowest possible price for an item compared to similar products or services sold by its competitors
• B)the firm will never buy marketing lists from other companies that may contain their personal information
• C)opt-in customers receive only information that is relevant or meaningful to them
• D)customers will receive a "30-day money-back guarantee if not 100 percent satisfied" for any product purchased online
• E)customers will be protected from identity theft for any product purchased from its website

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Definitions:

Subpersonality

A subset of an individual's personality, characterized by a distinct set of behaviors or preferences, often context-dependent.

Subpersonality Integration

A therapeutic process aimed at harmonizing conflicting inner parts or aspects of an individual's personality.

Protectors

Individuals or entities that are responsible for guarding, defending, or preserving safety and well-being.

Integrate Subpersonalities

The process of recognizing and harmonizing various conflicting parts within an individual's personality structure.