Buses in Some Cities Are Often Completely Painted as an Ad

question 253

Multiple Choice

Buses in some cities are often completely painted as an ad for a particular product. The entire bus may be purple, orange, or lime green with the message painted on screens that cover the windows as well as the body of the bus. These ads are examples of

• A) transit advertising.
• B) mobile advertising.
• C) motorized billboards.
• D) mobile signage.
• E) transportation advertising.

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Definitions:

Surrounding Culture

The shared values, beliefs, norms, and practices of a group of people that an individual is embedded within and influenced by.

Central Concept

The primary or most fundamental idea or theme of a topic, study, or theory.

Egocentric Speech

Speech for self, a use of language typical of preschoolers that has no apparent communicative function. Piaget suggested that it serves no useful purpose, but Vygotsky argued that it is the precursor of inner speech and important for problem solving, planning, and self-control.

Cognitive Development

The process of growth and change in intellectual capabilities that occurs from infancy to adulthood.