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The proper blend of elements in the promotional mix depends on the type of product. The three specific characteristics to be considered are complexity, risk, and
Quality Of Death
An assessment of how peacefully and comfortably an individual passes away, taking into account pain management, emotional well-being, and dignity at the end of life.
Spouses
Married partners or life partners in a committed relationship, recognized legally or socially.
Good Death
A concept referring to dying in a way that is consistent with the dying person's values, preferences, and in some cases, with minimal suffering.
Bereavement
The period of mourning and grief following the death of a loved one.
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