In Some Cases, Penetration Pricing May Follow Skimming Pricing

question 159

Multiple Choice

In some cases, penetration pricing may follow skimming pricing. The skimming pricing would help ________ and the penetration pricing would help

• A) Increase market share; attract price-insensitive customers.
• B) attract price-sensitive customers; increase market share.
• C) Recoup initial research and development costs; increase market share.
• D) recoup initial research and development costs;improve firm reputation.
• E) increase market share; attract price-insensitive customers.

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Definitions:

Environmental Laws

A body of laws and regulations designed to protect the environment by governing human activities that may harm ecological balance, including air and water pollution, waste management, and conservation efforts.

Species at Risk Act

Canadian legislation aimed at the protection and recovery of endangered or threatened species and their habitats.

Canada

A country located in the northern part of North America, known for its vast landscapes, multicultural diversity, and as the second-largest country by total area.