The Concept of Internal Marketing Is Based on the Notion

question 115

Multiple Choice

The concept of internal marketing is based on the notion that a service organization must focus on its ________ before successful programs can be directed at customers.

• A) competitors
• B) prospects
• C) shareholders
• D) employees
• E) suppliers

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Definitions:

Exports

Goods or services sent from one country to another for sale or trade.

Imports

goods or services brought into one country from another for sale, often influencing the domestic market's supply and price levels.

Trade Surplus

This occurs when a country's exports exceed its imports, indicating a positive balance of trade.

Trade Surplus

A situation where the value of a country's exports exceeds the value of its imports.