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The Tangibles That Make Up the Service, Such as Buildings

question 90

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The tangibles that make up the service, such as buildings, landscaping, vehicles, furnishings, signage, brochures, and equipment, comprise which element of the seven Ps of services marketing?


Definitions:

Self-destructive Ways

Behaviors or actions that cause harm or damage to oneself, often as a way of dealing with emotional pain or distress.

Sensation-seeking

The tendency to pursue thrilling and exciting experiences, often involving risks.

Immune Response

The body’s defensive reaction to invasion by bacteria, viral agents, or other foreign substances.

Defensive Reaction

An automatic response geared towards protecting oneself from perceived danger or threat, often involuntary.

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