All of the Following Are Responsibilities of a Product or Brand

question 185

Multiple Choice

All of the following are responsibilities of a product or brand manager except

• A)engaging in extensive data analysis related to their products and brands.
• B)developing new products.
• C)managing existing products through the stages of their life cycles.
• D)developing and implementing strategies at the corporate level.
• E)developing and executing a marketing program described in an annual marketing plan for the product line.

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Definitions:

Fifth Amendment

An amendment to the U.S. Constitution that provides protections including the right against self-incrimination and double jeopardy.

Self-Incrimination

The act of giving testimony that implicates oneself in criminal wrongdoing. The Fifth Amendment to the Constitution states that no person “shall be compelled in any criminal case to be a witness against himself.”

Double Jeopardy

To place at risk, jeopardize, a person’s life or liberty twice. The Fifth Amendment to the Constitution prohibits a second prosecution for the same criminal offense.

Fourth Amendment

An amendment to the United States Constitution that protects individuals against unreasonable searches and seizures by the government.