The First Stage of the New-Product Development Process Is

question 232

Multiple Choice

The first stage of the new-product development process is

• A)idea generation.
• B)screening and evaluation.
• C)business analysis.
• D)new-product strategy development.
• E)concept testing.

---

Definitions:

Conscious Mind

The facet of the mind that is conscious of its own thoughts, emotions, and environment at a particular time.

Unconscious Mind

The unconscious mind consists of processes in the mind that occur automatically and are not available to introspection, including repressed feelings and thoughts.

Sensation

The process by which our sensory receptors and nervous system receive and represent stimulus energies from our environment.

Psychotherapy

A therapeutic treatment involving psychological methods, typically involving conversations between a therapist and a client, to help overcome mental health problems or improve emotional well-being.