A Product Is a Good, Service, or Idea Consisting of ________

question 244

Multiple Choice

A product is a good, service, or idea consisting of ________ that satisfy consumers' needs and is received in exchange for money or something else of value.

• A) a promise or commitment exchanged between a seller and a buyer
• B) a bundle of tangible and intangible attributes
• C) an assortment of value-possessing activities
• D) an array of physical attributes
• E) a collection of tangible qualities

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Definitions:

American Sample

A demographic or study group consisting only of individuals from the United States, which may impact the generalization of research findings.

Endogenous Personality Descriptors

Traits or attributes that originate from within the individual, rather than being influenced by external environmental factors.

Lexicon

The vocabulary of a language, or a specific individual or field of study.

Triandis

Harry Triandis, a social psychologist known for his work on individualism and collectivism in cross-cultural psychology.