The New-Product Development Process Is

question 46

Multiple Choice

The new-product development process is

• A)the informal process of brainstorming to generate new-product concepts at a marketing staff meeting.
• B)the process of presenting cross-functional teams with a written new-product concept statement and asking them to respond to it in writing.
• C)the seven stages an organization goes through to identify business opportunities and convert them into salable products or services.
• D)the two stages an organization goes through from idea generation to commercialization.
• E)a formalized protocol for new-product development that begins at the corporate level and ends at the functional level.

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Definitions:

New Strands

Refers typically to the newly synthesized strands of DNA or RNA following replication or transcription processes.

Adenine

One of the four nucleotide bases in DNA and RNA, which pairs with thymine in DNA and uracil in RNA.

Thymine

One of the four nitrogenous bases in DNA, pairing with adenine through hydrogen bonds.

Cytosine

A nitrogenous base found in DNA and RNA, pairs with guanine, and plays a role in encoding genetic information.