What Type of Experiment Is Conducted When a Food Company

question 141

Multiple Choice

What type of experiment is conducted when a food company offers a product for sale in a small geographic area to help it evaluate potential marketing actions?

• A)micro market
• B)trail market
• C)experimental market
• D)simulated market
• E)test market

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Definitions:

Control Group

In experimental research, the group of participants that does not receive the experimental treatment, used as a baseline to compare the effects of the treatment on the experimental group.

Confound

A variable that influences both the dependent and independent variables in an experiment, making it difficult to determine the exact effect of the independent variable.

Critical Thinking

Making reasoned judgments about claims.

Negative Correlation

Negative Correlation describes a relationship between two variables where as one variable increases, the other decreases, indicating an inverse association.