Data Refers to the

question 56

Multiple Choice

Data refers to the

• A)subjective psychographic feelings collected by an organization upon which it bases subsequent marketing actions.
• B)objective demographic characteristics collected by an organization upon which it bases subsequent marketing actions.
• C)facts and figures related to the problem that are divided into two main parts: secondary data and primary data.
• D)information collected by a source other than the company itself used to determine the best possible solution to a marketing problem.
• E)facts and figures related to the problem that are only available for purchase from the federal government.

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Definitions:

Volume-Based

A pricing or measurement approach relying on the amount of goods sold or produced.

Efficient Facility

A production or service site designed to maximize productivity and reduce waste, costs, and inefficiency through optimal use of resources and technology.

Flexible Facility

A manufacturing or service facility designed to easily adapt to changes in production or operations, enhancing agility and responsiveness.

Volume Products

Products that are produced or sold in large quantities, often benefiting from economies of scale in production and distribution.