Global Companies Have Five Strategies for Matching Products and Their

question 70

Multiple Choice

Global companies have five strategies for matching products and their promotion efforts to global markets. A create new product emphasis refers to which type of strategy?

• A)product extension strategy
• B)product adaptation strategy
• C)dual adaptation strategy
• D)product invention strategy
• E)communication adaptation strategy

---

Definitions:

Commercial Construction By-laws

Regulations established by local governments that dictate standards and requirements for commercial building projects.

Physically Handicapped

A term describing individuals who have limitations on physical functions, mobility, dexterity, or stamina.

Initial Value

The starting point or original amount before any changes, such as growth or depreciation, have occurred.

Percent Change

A mathematical calculation that indicates the percentage difference between two values, often used to measure growth or decline.