Rackspace U

question 316

Multiple Choice

Rackspace U.S.Inc.is a web hosting company.If you want to have a website,you can buy Internet space as well as technical support and design services from the company.When its ad tells you that its users consider Rackspace "the risk-free host because it offers dedicated and helpful support any time day or night," you know that Rackspace is most likely trying to do which of the following?

• A)Identify its core values.
• B)Reduce new buyers' cognitive dissonance.
• C)Increase new buyers' cognitive dissonance.
• D)Produce a consideration set.
• E)Evoke problem recognition.

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Definitions:

Corporate Headquarters

The main office or central hub of a corporation where key managerial and executive activities occur, often seen as the symbolic and functional center of the company.

Board of Directors

A group of individuals elected by shareholders to oversee the activities and direction of a company.

Campaign Contributions

Financial donations given to political candidates, parties, or campaigns to support their activities and efforts towards election.

Superfund

A federal government program designed to fund the cleanup of sites contaminated with hazardous substances and pollutants.