Searching Out, Using, and Training Reputable Medical Device Distributors Across

question 101

Multiple Choice

Searching out, using, and training reputable medical device distributors across Asia to call on cardiologists and medical clinics is an example of a firm's

• A)market segmentation and targeting strategy.
• B)price strategy.
• C)place strategy.
• D)promotion strategy.
• E)product/service strategy.

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Definitions:

Franklin Roosevelt

The 32nd President of the United States who led the country during the Great Depression and most of World War II, known for his New Deal domestic policies.

Foreign Policy

A government's strategy in dealing with other nations, involving diplomacy, economic measures, military action, and treaties to advance national interests.

Harry S. Truman

The 33rd President of the United States, serving from 1945 to 1953, known for implementing the Marshall Plan to rebuild the economy of Western Europe, and for leading the U.S. during the early Cold War.