Apple Entered the Music Player Market with Its IPod in 2001

question 172

Multiple Choice

Apple entered the music player market with its iPod in 2001 and by 2014 it had a 70 percent share of this market. However, global MP3 music player unit sales over the past few years have fallen dramatically and were expected to decline further by 2016, as Apple announced it is discontinuing the iPod Classic while it will continue to sell three iPod product lines. Currently, Apple's iPod SBU appears to be a

• A)question mark.
• B)star.
• C)hedgehog.
• D)cash cow.
• E)dog.

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Definitions:

Psychological Reasons

Underlying mental or emotional factors that influence an individual's decisions or behaviors.

Economic Wants

Desires for specific goods, services, or experiences that can be fulfilled through economic transactions.

Benefits

The advantages or positive outcomes that result from using a product or service.

Ultra Black Label Series

A term that could refer to a premium, high-end series of products within a brand, often denoting exclusivity or superior quality.