There Are No Magic One-Size-Fits-All Guidelines for Writing Successful Marketing

question 48

Multiple Choice

There are no magic one-size-fits-all guidelines for writing successful marketing and business plans. Which writing and style guideline below still generally applies?

• A)Use different color fonts or paper to represent different sections of your plan.
• B)Use visuals where appropriate.
• C)Do not use a business plan unless you plan to borrow at least $100,000.
• D)Include as an attachment the résumés for all key players in your management team.
• E)To save paper, send the plan in digital (Adobe Acrobat PDF) format to all potential investors.

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Definitions:

Thirst

The basic human sensation and desire that prompts the act of drinking fluids as a response to dehydration or increased body fluid demand.

Urination

The release of urine from the bladder through the urethra to the outside of the body, a key process in the excretory system.

Hyperglycemia

A condition characterized by high levels of glucose in the blood.

Ketones

Organic compounds that are produced when the body breaks down fats for energy, typically in the absence of sufficient glucose.