Examlex
Full service agencies actually create ads,whereas creative boutiques and media buying services do not.
Reactiveness
The trait of responding to situations or stimuli rather than initiating or controlling them.
Activeness
A quality of being active, showing initiative, or willingly engaging in activities.
Flexibility
Ability to tolerate a mismatch (discorrespondence) between needs and rewards.
Theory of Work Adjustment
A psychological theory explaining how workers adjust to their jobs by balancing their abilities with job demands and their needs with job rewards.
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