Marketing Managers Cannot Control _____,But They Can Sometimes Influence It

question 70

Multiple Choice

Marketing managers cannot control _____,but they can sometimes influence it.

• A) where advertising is placed
• B) the external environment
• C) the sales force
• D) the distribution strategy
• E) product pricing

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Definitions:

Food Desert

A community in which the residents have little or no access to fresh, affordable, healthy foods, usually located in densely populated urban areas.

Grocery Store

A retail establishment that sells food and other household goods.

Liquor

Alcoholic beverages that are distilled rather than fermented, resulting in a higher alcohol content.

Food Desert

Areas with limited access to affordable and nutritious food, often found in urban and rural low-income neighborhoods.