Blogs Created by Consumers Can Be Used to Assess Customer

question 41

Multiple Choice

Blogs created by consumers can be used to assess customer attitudes toward new products as well as customer perceptions of new products.Marketers' ability to search for key words used in the blogs is an example of a change in the _____ factor of the external environment.

• A) psychographic
• B) technological
• C) competitive
• D) demographic
• E) economic

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Definitions:

Nonpoint Source Pollution

Pollution that does not originate from a single, identifiable source, but rather comes from many diffuse sources, such as agricultural runoff or automobile exhaust.

Agricultural Runoff

Water that leaves farm fields as a result of irrigation, containing pesticides, soil particles, and nutrients, potentially polluting nearby water bodies.

Urban Runoff

Water from rain or melting snow that flows over city streets and other urban surfaces, accumulating pollutants and carrying them into the sewer systems or natural waterways.

Private Tort Actions

Civil lawsuits initiated by individuals or entities seeking compensation or remedies for wrongful acts that inflicted harm.