A(n)_____ Is a Global Intermediary That Brings the Buyer and Seller

question 106

Multiple Choice

A(n) _____ is a global intermediary that brings the buyer and seller together.

• A) buyer for export
• B) export agent
• C) license agent
• D) import agent
• E) export broker

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Definitions:

Magic Bullet Theory

A model in media studies suggesting that mass media messages have a direct, immediate, and powerful effect on the public.

Uses and Gratifications Theory

A theory in media studies and communication that explains how people actively seek out specific media and content to satisfy individual needs or desires.

Encoding/Decoding Model

A theory on media that combines models that privilege the media producer and models that view the audience as the primary source of meaning; this theory recognizes that media texts are created to deliver specific messages and that individuals actively interpret them.

Interpretive Community

A group of people dedicated to the consumption and interpretation of a particular cultural product and who create a collective, social meaning for the product.